iPad accounts to 94 percent of tablet web traffic [research]

This is a syndicated post. Read the original at Ubergizmo # 2012-05-05.

“In total, the iPad accounted for more than 94 percent of ads,” Chitika, a online advertising network company said. There’s no doubt that the iPad is the dominant force in the tablet market. Up to now, the iPad is still the number one tablet, particularly when it comes to tablet sales. But Chitika’s new study, however, can reveal a new light into the iPad’s value and worth. But a word of caution: Chitika’s traffic does not really represent the “Internet traffic”, so it’s fair to take the numbers with a (big) grain of salt (the Comscore stats seem to (Read more...) the numbers from Chitika, as they give 50% of Android traffic share to the Kindle Fire). Apparently the folks over at Chitika wondered how they could quantify the popularity of today’s tablets. Chitika studied the devices that they are serving ads to, and they found out that nearly 95 percent of their overall traffic in the tablet category is covered by Apple’s tablet. (more…)

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